Which Technologies Do Your Customers Want

Various consumer technologies are changing the way people shop online and offline.

Mobile payments, chatbots and voice search are gaining popularity fast as more and more people are needs to see their advantages.

Being an online seller, it's important that you keep up to date with these technologies, but it's equally essential that you know very well what really matters to your visitors before integrating any of these tools into your business.

Which digital technologies are they thinking about?

A lot of today's new digital technologies were made to offer buyers an interactive shopping experience.

However, in reality your visitors will only want to use technologies that will enhance or increase their shopping, not introduce them to a new process.

Mobile payment methods are among those that they want to use frequently.

Research demonstrates 400 out of just one 1,000 shoppers in the UK find it very convenient for them not to pay with cash or card.

The voice search technology will not be as popular as mobile payments, but over 20% of the respondents think it is interesting and are likely to use it.

Chatbots may also be gaining shoppers' interest; majority of them that are receptive of the service are Millennials, while a small amount of those who don't have a clue what chatbots are and how they work are 55 yrs . old and older.

Technologies shunned by most shoppers

Although they're big in the gaming world, the advantages of virtual reality and augmented reality have yet to be understood by a lot of shoppers as they find these tools too complex to embrace.

Nine out of 10 customers said they don't fancy using either of these tools soon.

Out of more info , a little over 100 said that they're willing to try augmented reality, and about 200 of them would give virtual reality a chance, to see how something would actually look like on them.

If you could find the time to learn more about VR and AR, and also test them on your own site, you will realise how beneficial they are because they could drastically decrease your product return rate.

Perhaps, the successive introduction of new consumer technologies may be stressing consumers out to the stage of alienating them.

However, if read more know your customers sufficiently, then it'll be possible for you to decide which digital trends to look at for your business.

If you're nearly sure what may help improve their shopping experience, then you may want to revisit your customer groups.

So, which consumer technology are you thinking of putting to use?

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