Publicity is the most powerful marketing method for online and offline businesses. That is why many business owners advertise their businesses in newspapers, on TVs and Radios, in newsletters, journals, magazines along with other publications.But, advertising your organization in media is unfortunately extremely expensive. You need to issue attractive adds with color photos to grab the attention of the readers of the print media, among so many eye catching ads of your competition. To create a competitive advantage through advertising in media is not affordable at all for new businesses, especially for start ups.Advertising on TV is a lot more expensive. So, it is rather hard for many businesses to market their offers to focus on audience in print media and on TV, if not totally impossible.Then, how can business owners who don't possess big budgets to spend on very expensive advertising campaigns promote their businesses to catch the competitive advantage? Isn't there any affordable way for them to advertise their ventures effectively?Yes, there is. In fact, you can find two very effective marketing strategies, even much more powerful than those expensive promotional initiatives . . . and they are mostly Absolve to use!You can find FREE Publicity writing and submitting articles and Press Releases.Here you must design a pr campaign rather than an advertising campaign. You can find relatively easy methods to design a pr campaign.Most businesses around the world use these two powerful marketing strategies frequently. They're:1. Sending informative articles to print media.2. Sending Press Releases to both print media and to TV and radio stations.However, you should definitely know that articles and pr announcements are not advertisements. They're not advertising materials. If you make an effort to directly promote your business in your write-ups and press releases, they most probably wouldn't normally get published. Additional info should know how to write an article and a press release abiding by certain rules, if you need to get publicity.We provide information on how to write articles and a news release correctly to catch the attention of the editors and journalists first.There is an important difference between articles and press releases.Articles must provide information on certain subjects that the target audience would benefit from.You should be sure you avoid starting paragraphs and/or listings with numbers in your article. Instead prefer to use bullets when necessary.Press Releases must have a news value. A news that reporters would like to write about.Press Releases should be written in a particular news story format.Understand that good articles and press releases, with one or more attractive color images when necessary, would attract the eye of the visitors, and assist in traffic to your websites.There are thousands of media outlets which may accept your pr announcements free. If your news release has a news value, especially a news general public would like to read, editors will like to write about your news, and media will gladly publish and broadcast it for free. You will get absolutely free publicity.Therefore, don't be shy to create articles and pr announcements and send them to online and offline media, regularly. Unless you have time to write and send your write-ups and press releases to media outlets yourself, or have no idea how and where to send them, you can submit them to a PR company, or to an article and press release distribution service provider.If you cannot write your press releases and articles yourself for any reason, it is simple to find freelance writers who'll gladly write beautiful articles and pr announcements professionally for you. Press release and article distribution service providers can help you find the best writers.There are several websites on the Internet where excellent news release or article distribution services are offered at affordable prices and even at no cost.They'll send your writings to thousands of media outlets, including daily and non-daily newspapers, magazines, TV and r / c, talk shows, online media, e-zines, newsletters, news portals, syndicates, free content providers, independent editors, journalists, columnists, and relevant websites.You or the distribution companies you choose can turn your articles and press releases into RSS feeds too, and send them to thousands of syndicates and website s which distribute and publish free or paid content. You can reach an incredible number of more targeted recipients sending out RSS feeds.When your article published in a favorite publication it is possible to reach all its readers and subscribers, people will start to see you being an expert in your field. You'll gain more respect, more credibility which are really important factors to cultivate your business.Think about what your organization will gain when your article(s) are published in lots of publications.Can you imagine what you would gain when your news release gets publicity in popular newspapers and magazines, or when your news broadcast on TV and radios?You'll reach multi-millions of target audience in the most powerful way. Those multi-millions of market would not only hear your news, but they would believe it! Because people believe what media says in news a lot more than very expensive promotional initiatives.Therefore, getting free or low priced publicity in media during your articles and pr announcements, which are announced as news on TV and radios, and published on the net media, or discussed in a talk show, are really valuable marketing strategies providing you as well as your business with great benefits, substantially increasing your sales, revenues, profits and ROI, which you cannot achieve with extremely expensive advertising campaigns.Smart business owners know the importance to getting publicity, so that they constantly use these most effective marketing methods sending out several articles, RSS feeds and press releases almost weekly..Of course, companies should do everything they can to get publicity in media through their articles, RSS feeds and press releases if they actually want to succeed in their legitimate, decent ventures. Repeated publicity will definitely help them build fortunes, grow their businesses fast, and keep growing forever!Sevim OR, the owner and operator of several websites since 1997, providing clients with ultimate marketing programs to substantially increase sales, revenues & ROI, offering no cost affiliate programs to earn big profits, at: