Marketing With My Space An Interview

Matthew Sherborne started marketing on the internet in 1998 with his first website specialized in his commercial diving business. Matthew accumulated real-life knowledge of using low-cost advertising techniques and continually searched for new and innovative marketing techniques. Through most of his research searching for an ideal system of promotion, he's discovered the most successful method is definitely word of mouth advertising. With that knowledge he's been a keen supporter of searching and utilizing viral marketing techniques.

Since selling his diving service business in 2002 he's traveled from San Diego to Hawaii and finally to the San Francisco Bay area. Working a number of labor intensive jobs, above and below ground and water, he decided in early 2005 to place completely of his effort into internet marketing.

After that he's focused exclusively on the most effective low-cost marketing techniques to boost his web business. He now offers the very same techniques that's made him successful and yielded incredible results. Matthew includes a passion for marketing and it shows as he shares today's most radically effective promotional techniques.

Matthew will need you behind the scenes to show you just how he makes his lucrative income and how he markets his own business online. Along with his "nothing held back" philosophy you will probably get each of the inside secrets and sales boosting tactics to use on your individual online business.

Question: I read your ebook, "MySpace Cash Machine", and it is excellent. How did you obtain started marketing on My Space, and how did you find all of the approaches for marketing on My Space?

Answer: I got started marketing on My Space quite unintentionally in late 2005, actually or even for a musician friend of mine, I'd have missed it entirely.

He sent me to his My Space profile and told me how he was receiving some very nice contact with his website from linking there. I'd heard in the media that My Space was literally exploding in popularity and that was enough for me personally to take the opportunity seriously enough to find out more. I discovered not merely was My Space fast becoming the most famous website online, it held the potential to reach millions of people free of charge.

After some research I came across that the most commented on and popular profiles were the ones that focused on one subject and did so enthusiastically. Then I carefully studied what others were doing on the My Space profiles when it comes to sending bulletins, comments and setting up profiles. My ultimate goal was to uncover exactly how they were making money.

Then i replicated the successful money-making techniques by fine tuning my profile and website offer. By targeting one specific high-paying niche, it maximized results and brought more income. Then i looked for other high interest topics in my Space and started tinkering with a number of niche topics with different themed profiles made to funnel people to websites exactly suitable for their wants.

Question: Why do you consider My Space is such an effective spot to market your organization? Why can you recommend My Space?

Answer: For starters, My Space currently has more than an 80 percent market share over all networks. This accounts for a complete number of profiles more than 100 million and My Space happens to be ranked the 5th most visited website on earth. Obviously the sheer number of people on My Space makes it an extremely attractive spot to find hungry customers.

Coupled with the fact that My Space allows you to customize your personal webpage with HTML code and CSS to give it any kind of look you need and link to outside sources is irresistible. Imagine the potential of having a favorite profile centered around a lucrative keyword and linking it to your personal AdSense monetized website or sales page.

Once you've got a popular profile it becomes an incredible opportunity just looking forward to you to plug in to it. Through the use of groups, forums, messages, events, comments, blogs, videos and classified advertising you have a multitude of methods to reach people thinking about your products and turn them into your customers.

You can use My Space to get targeted customers for just about any product you must offer and you could grow your opt-in lists to continue the selling process. The very best part is, you can utilize My Space to tap in to the most powerful sort of marketing ever known, person to person.

Question: What marketing technique do you find to be the most effective, and how will you use it? Can you tell us one or two of your best marketing tips?

Answer: As a marketer, the main key to remember is your My Space profile is established to attract viewers to your site. To do this, you must determine probably the most remarkable facet of your product and turn that into your own persuasive story. Your whole profile must reflect your specific story and become structured so that it not only appeals to your market but compels them for more information.

Your My Space picture is frequently the first thing that folks see; ensure you have one that stands out. The very best pictures stir up an emotion in its viewer. A good rule of thumb would be to select pictures which are highly relevant to your product and audience. The best strategy is to use a movable gif that is clearly a little larger than the common and captures the viewer's attention.

You'll want to spending some time choosing the strong headline for the profile since it can look close to your picture. It will also be visible from comments you leave on other profiles and on the My Space search function. It's important that you use proper seo techniques in your headline and throughout your profile's content. The headline should reflect your current strategy with important keywords.

Leveraging the efforts of many is key to building a profitable My Space marketing business. One of the better methods to market your offer on My Space after you've established your profile is through the use of groups. You get the chance to start a group on just about any topic you want. When you begin an organization you have control over who can join and its own content. To really get your group started send a bulletin to everyone on your own friends list. Once you have got a loyal following to your group, people will gladly share the info with others.

To be able to send viewers to a particular offer, sending bulletins to your My Space profile's friends list will get you instant results. You may use bulletins to provide something of perceived value to gain the acceptance of friends and also have them become outspoken advocates for your product.

Commenting on popular profiles will get people coming to check you out. People on My Space want to share things with each other. If you have a distinctive video, funny picture or contest, it is possible to post it on popular profiles and really spread your message. After the word has gone out, its potential to spread is limitless.

Question: What trends do you see in marketing on My Space? What can you see down the road of My Space?

Answer: My Space has grown so fast due in large part to its success facilitating direct person to person interaction. Whether it's sharing pictures, videos or content, folks are moving away from disruptive media sources and embracing those that involve user generated content. You can expect to see more consumer created media begin to appear on profiles and anticipate more folks ready to share it.

In the near future people can not only research a specific product, but head to My Space to understand concerning the product's creator. Building relationships and connecting with others of like mind is what My Space is about . For savvy marketers, this implies allowing the buyer to feel like they have a direct connection with you.

Marketers who expose others to non interruptive sources of information will have the best success, as quality content becomes the accepted norm. Competition will intensify among traditional advertisers because the ad dollars allocated to social networks approaches the billions. Using its massive success My Space will branch out to being viewed via mobile phones and expand to other countries like China and Japan.

Most importantly, successful internet marketing will transform to become continually viral. Instead of buying a product based on brand alone, consumers will seek out and follow the recommendations of others. Marketers who've framed their message to be extraordinary will reap the benefits of having it shared and heard worldwide.

Question: What projects do you think you're focusing on, and w here can you plan to take your organization from here?

Answer: My future is focused primarily on helping other small business owners strategically place themselves within their market to stick out on the list of corporations without spending a fortune. The objective is to build resources that bridge the gap between consumers and marketers and generate customers who become outspoken supporters.

I plan on taking my business forward by concentrating on the most effective new forms of media. You'll hear much more of me as I venture into online video, audio products and viral promotions. My business plan incorporates a series of interconnected products all pursuing the purpose of pushing the marketing boundaries to new limits.

Jinger Jarrett is the author of the book, "Internet Marketing for Free: The GUIDE (on Amazon). Get your free ebook download at Ask Jinger Now [1] Matthew Sherborne may be the author of the ebook, My Space Cash Machine