The 5 Deadly Mistakes Regularly Made With Viral EBooks

I've made 'em all.

You don't have to.

Don't do this...

1. Never use any link inside the content that you can't control.

I learned the hard way that you should always utilize redirect links from your domain when putting any type of link within your ebook.

For example: most people insert their affiliate link for a joint venture partner offer in the ebook that they have put together. The one that was given in their mind by the affiliate program owner.

Instead, you would like to link to a page at your website that refreshes and redirects the visitor to your assigned affiliate link. Something similar to this... [1].

This is important in order to CHANGE the hyperlink anytime you would like to in the future.

For example: If I decided to no longer use Clickbank to handle my affiliate program and went with another affiliate tracking link, what happens to the thousands of copies of your viral eBook that are set up with that old affiliate link within?

They become obsolete, unusable and unprofitable.

Or, suppose you are linking to a dating service that is out of business? What now?

Your links are toast. They're worthless to you.

With a redirect link you can easily adjust the target page and send the traffic to a new dating service, or even to a page at your site.

With a redirect link the changes are created at YOUR SITE, that you remain in control of whatever happens with the products and services that you linked to.

Even when you change hosts or servers, you still stay in control.

You don't need to make changes to all or any of these eBooks -- which may be impossible to accomplish. You simply create a 2 minute change at your website.

I can't tell you how many dead links come in a few of my earlier ebooks that continue to give me headaches as people email me saying, "There is a dead link here ... can you supply the correct link?"

It creates plenty of extra work in answering emails and certainly is throwing out potential profit for a variety of individuals who never bother to require an updated link.

So, never use any link in the content that you can't control.

Always use redirect links.

2. Another thing is you want to avoid using dated information by providing too specific details.

Affiliate program A may not be offering that free one month trial offer very much longer.

The price for admission to that special site may not continually be $29.95.

That site that was "just released last week" may have become an all-time classic by enough time Bob reads your viral ebook 2 yrs after it had been released.

You want to make sure you stay away from information that is too specific that can easily become irrelevant.

Again, I get emails at all times griping about inconsistent prices because I put a price for the Profits Vault membership into among my early viral ebooks and that price is no longer valid.

Hasn't been for a few years.

I've even gotten ugly emails accusing me of fraud and false advertising, with threats to show me into the attorney general and all kinds of nonsense.

So, be careful you do not date your viral ebook when you can avoid it.

3. Another no-no is to never put any information into your ebook you don't want everywhere.

These exact things travel folks and they can be global in a matter of days and certainly as time passes it is simple to have an internationally audience.

I made the mistake of putting my mobile phone number in one of my earlier ebooks because everyone claimed that when I didn't have my contact information within, no one would buy from me... that is nonsense I would add.

Anyway, I started getting lots of calls at all hours of the day.

That which was 3:00 in the afternoon in the Philippines was 3:00 in the morning where I live.

So, it was a nuisance.

Kind of a funny story came out of it.

I disconnected that number, of course, and got a new one. That was almost 24 months ago.

Well, about a month roughly ago I had a female email me and she was hopping mad.

Apparently, she had ordered a cellular phone and got my old number... and folks were still calling!

She told me that she was getting calls from England and all over looking for me and they were running her cellular bill up with charges.

She wanted me to accomplish something about it and all I possibly could do was tell her "I am sorry, there's nothing I can do."

With viral marketing, it's pretty much unstoppable, which explains why it really is so effective. It keeps spreading and it's hard to stop the growth once it gets going.

So, never put anything into your ebook you don't want the world to know and use.

4. One more thing is this ... always have your carriers do the branding.

You need to automate the process whenever you can. Again, I learned the hard way. In early stages, before there were all these branding tools available, I hand customized each ebook.

And as they started to spread, the customization requests grew to be way too much for me to handle. I was spending most of my day putting together these customized viral ebooks for every new person who requested a copy.

That had to change and so now I use branding tools and branding instructions. I give them to anyone who wants to customize the ebook and I let THEM do the work.

Keeps me out of the loop completely.

So, unless you have some specific reason to accomplish it yourself, place that responsibility onto the people who want to distribute the viral ebooks.

5. One more thing I want to share. Always launch new browser windows together with your links in your ebooks.

Whenever you connect to a site within your viral eBook content, always remember to code that connect to launch a new browser window when the reader clicks on it.

I learned this the hard way.

There are several scripts mixed up in order-taking process at online charge card processing sites.

And many of those have caused glitches in the eBook because of the software the eBook was made with and it crashes the eBook, making it impossible to order.

So, what goes on is this.

You do your task well.

The content is great.

You've got a hungry customer waiting to buy.

They click on a recommended product link.

They arrive at the website still inside your eBook window.

They go through the order link and the entire thing shuts down.

I mean completely shuts down the ebook and website altogether. And, occasionally, it even crashes the computer. You merely lost a customer because two sets of code didn't like each other.

That has happened to me on A variety of occasions in a few of my early ebooks.

Now, all of my links launch new browser windows OUTSIDE of the ebook if you select a link in the ebook. All you need to do is insert a simple line of code into your links in the eBook. The code looks like this...

Target="Resource Window"

Now when someone clicks on your own link, a fresh browser window will launch outside the eBook itself before taking them to the web site. Now, you're safe. EVERY link in your eBook should have this code. You can thank me later.

Viral eBooks are tremendous tools. But, additionally, there are some pitfalls connected with them. I've just shared five of the mistakes that I have made. There is just no chance of measuring just how much profit I have lost over the years because of those errors.

There wasn't a manual available to tell me how to do it. History hadn't really been recorded in those days to tell me what things to avoid and what to be sure I did so as to protect myself from problems.

So, you're getting a thing that I didn't have. Aren't ya happy? In all seriousness, don't make the mistakes that I made. History doesn't have to repeat itself on this one.

I wish you much success online and in every of your life. Go, and do well.

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