Real Estate Internet Marketing MAY BE THE Future And The Future Is Now

Have trouble sending and opening email? How about downloading zipped documents? Okay, here's get more info . Do you know what html is, or how exactly to write it?

Now that I have your attention i want to say this! If you're computer/Internet challenged, but are serious about your real estate career you need to hot foot it to the nearest computer class and obtain some skills!

Why? Because the Internet has changed just how real estate has been transacted, and you're either onboard as an active participant, or perhaps a passive observer as it flashes by you at warp speed.

Here are some points to consider about real estate online marketing.

PROPERTY Marketing Reports

One of the most effective ways to market real estate on the net is by offering real estate and mortgage related marketing reports in exchange for the recipients' email addresses. Informational reports could make lasting impressions.

You can provide reports via Ecourse lessons, internet site pages, special reports, flyers, letters, etc. How you deliver the reports is limited by your imagination.

In trade for providing this information you gather the email addresses from the people requesting information from you. And once you have them you can continue plying them with your marketing messages and soon you convert them to paying customers.

You'll learn, if you don't already know, that it takes 4-7 communications to convert a prospect right into a paying customer. Having their email addresses allows you to do this by giving information they have requested. Your messages will undoubtedly be welcomed, appreciated and in most cases actually anticipated.

Finally, as noted below, there are effective ways to do this automatically! Meaning, it's easy and inexpensive to market to them and soon you get the desired response, which is quite often a sale, or listing!

Web Sites

A real estate agent without a website is similar to a bird without wings. Unless the bird is really a penguin it is seriously handicapped, as are agents without web sites!

Agents without sites are out of your loop, and are mostly unknown to many real estate customers. Therefore, they're not even a consideration for their business. If you are not online you aren't accessible by the millions of online property prospects thinking of buying, sell, rent, or exchange real estate. Arguably, your property license is near worthless if you don't have a web site.

Auto responders

An auto responder is an email system that allows you to provide property related information to prospects... automatically! It is the online version of the Ronco cooking machine; once you set it it is possible to forget it.

Once you program it with the info you want it to provide, and specify the frequency where the information will undoubtedly be doled out you'll have virtual secretary that works for you personally 24/7, 365 days a year! And it'll never require a day off!

Instant Gratification

Buyers and sellers want information if they want it, which is usually "now" and will gravitate towards agents who can respond quickly with their interests. When you can do this you can get a slice of this huge, lucrative market. However, if your computer and Internet skills are sub par, you will end up at a significant disadvantage to your competitors.

Real Estate ONLINE MARKETING May be the Future, and the future is now! Online real estate marketing is booming. Increasingly, buyers and sellers begin their real estate related interests searching for info on line before their first connection with agents.

So, if you want to be considered a serious contender in the web property marketing industry you must be proficient enough with a computer to navigate the web, send and receive electronic mails, attach, send and open email documents, download zipped files, send zipped files, etc. Unless you have the skills, get them. A class is frequently just a shopping mall complex away!

Lanard Perry, writer of a genuine estate marketing system that shows Realtors how exactly to average 1 or more listings weekly. Visit him at Real Estate Marketing Talkfor more marketing ideas.